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Jimmy Choo reunites with Chloe Sevigny for a third time, as the Academy Award nominated actor stars in the new Summer 2025 campaign, entitled Summer Bliss: the serenity and intimacy of a summer afternoon. The campaign captures Chloë enjoying a stolen moment, escaping the heat of the city in the height of summer.
Ethereal and playful, Chloë embodies the ease of the season, where shoes and accessories are imbued with artisanal beauty and timeless modernity. Her innate confidence and style complement the collection’s mood; she makes her own style rules, reinforcing the notion of laid-back glamour.
“Chloë is not only a huge talent, but she remains eternally cool and relevant. Her confidence combined with her playful spirit reflects the essence of the Jimmy Choo woman – she’s interesting, intriguing and good fun!”
Sandra Choi, Creative Director
The Summer 2025 collection explores the value and meaning of making, combining artisanship and technique. Intricate Sangallo embroidery, intrinsically characteristic of summer, defines the collection; dancing across new and signature styles including the Alida platform and Cinch bag.
Effortless elegance is reimagined through the lens of elevating craftsmanship and time-honored techniques. Each piece celebrates Jimmy Choo’s heritage, combining artisanship and technique with the effortless ease of a bohemian summer.
Continuing the theme of artisanship, the Summer 2025 collection features handwoven raffia and satin styles alongside swishing leather tassels and cascading suede fringing. New-season styles embody dynamism and duality of the modern wardrobe.