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Sunkissed Glamour: Introducing the Summer 2021 Collection

Imagine a place where we can escape. The Jimmy Choo 2021 Summer collection is inspired by a place full of colours, full of summer, an urban landscape juxtaposed by the beach. A play of contrasts: soft colour and sharp silhouette, feminine details with unexpected materials.

A zinging mood of excitement and confidence fires this collection, drenched with light and popping with colour. For Summer, the Jimmy Choo woman is indulging herself, celebrating her freedom, her sensuality and her love of glamour. The collection is about contrasts and contradiction. There is a feel of comfort: always, Jimmy Choo creates shoes for women, to make them not only look but feel their best.


The OCEAN takes a fluid wave of leather and twists it around the vamp, creating a whirlwind effect, holding the foot sturdily while appearing to wash over. The ART features a 85mm block heel in a sculptural block of lucite with a degrade surge of colour pulsing through it. Faceted like a diamond and inlaid with jewelled stars, the heel invokes the sense of having a cocktail by the sea, glimmering in the setting sun.


The mood crosses over to accessories: the BON BON evening-bag is offered glistening with crystal, in a sunset ombré; the MINI PARIS micro-bag is presented in a seemingly endless array of hues and finishes - as multi-faceted as the jewels that inspire Jimmy Choo. Always playful, it is sparkling in glitter, animaux jacquards, and glistening in glossy fabrications. As with all of the collection, it is a celebration on the one hand of craft and art; on the other of freedom, joy and positivity. Glamour in the sun.

HIGH SUMMER TO ME IS ABOUT SUN, SEA AND BLUE SKY - AN ESCAPE, TO HAVE FUN AND NOT BE WEIGHED DOWN. I WANTED TO DROWN MYSELF WITH HEAT, BE UPLIFTED BY COLOURS AND A SENSE OF FREEDOM, WHICH NATURALLY LED ME TO MIAMI. UNLIKE ANYWHERE ELSE IN THE WORLD, IT’S AN INCREDIBLY EXCITING CITY WITH A DOSE OF SOPHISTICATION AND A VIBRANT ART DECO SCENE - SANDRA CHOI, CREATIVE DIRECTOR

WE WERE THINKING ABOUT FUSING ALL OF THOSE IDEAS THROUGH UNEXPECTED FINISHES, A SENSUALITY IN SHAPE, FROM DAY THROUGH TO EVENING, AND WARMTH IN COLOUR. THIS COLLECTION IS ABOUT PLEASURE AND ENJOYMENT, FEELING THE HEAT AND BEING SUN KISSED – SANDRA CHOI, CREATIVE DIRECTOR

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