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Introducing Jimmy Choo AND KAIA collaboration
The Jimmy Choo AND KAIA collaboration sees the brand’s campaign muse of three seasons and supermodel of our time, Kaia Gerber together with Creative Director Sandra Choi create an exclusive capsule, reimagining some of the Jimmy Choo classics.
Presented in a colour palette of earthy tones and irreverent black realised in printed snake and suede, the K-CRUZ lace up combat and K-JESSE Western boot are both rugged, practical flat styles, easy and free, everyday but with a dose of attitude. The K-SLINGBACK and K-SLIDE are balanced on low heels (40mm and 50mm respectively) with a hint of ‘90s retro minimalism in embossed snake, a brand signature.
15% of all sales from the Jimmy Choo AND KAIA capsule will be donated to Kaia’s charity of choice, St. Jude Children’s Research Hospital®.
I jumped at the chance to work with Sandra on my dream capsule of shoe and boot styles, it was such an honour to be able to brainstorm creatively and I am so thrilled with the result - KAIA GERBER
The mission of St Jude has always been closely connected to my family. From the beginning I wanted this collaboration to have a charitable element and I am so grateful that I can support this incredible organisation alongside Jimmy Choo - KAIA GERBER